Rothschild Boulevard

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Rothschild Boulevard - Wikipedia

Coordinates: 32°3′55.87″N 34°46′37.3″E / 32.0655194°N 34.777028°E

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Rothschild Boulevard (Hebrew: שְׂדֵרוֹת רוֹטְשִׁילְד, Sderot Rotshild) is one of the principal streets in the center of Tel Aviv, Israel, beginning in Neve Tzedek at its southwestern edge and running north to Habima Theatre. It is one of the most expensive streets in the city, being among one of its main tourist attractions.^[1] It features a wide, tree-lined central strip, with pedestrian and bike lanes.

History

Rothschild Boulevard is one of the oldest streets in Tel Aviv; soon after its creation, residents requested it to be renamed in honor of Baron Edmond James de Rothschild.^[2] One house, on the corner of Rothschild Boulevard and Herzl Street, was built in 1909, by the Eliavson family, one of Tel Aviv's sixty founding families. In 2007, the building was purchased and restored by the French Institute.^[3]

Israel's Declaration of Independence was signed at Independence Hall on Rothschild Boulevard. Many of the historic buildings are built in the Bauhaus or International style, forming part of the White City of Tel Aviv, a UNESCO-designated World Heritage Site. The 1925, Lederberg house at the intersection with Allenby Street features a series of large ceramic murals designed by Ze'ev Raban, a member of the Bezalel school. The four murals show a Jewish pioneer sowing and harvesting, a shepherd, and Jerusalem, with a verse from Jeremiah 31:4, "Again I will rebuild thee and thou shalt be rebuilt."^[4]

In 1995, the municipality held an architectural competition to design avenues. The architect, Moti Bodek suggested using existing avenue rings as a backbone system, which consists of pedestrian ways and bicycle paths; target the urban activities of leisure sports and recreation; along with restoration and rehabilitation of historic kiosks. The Boulevard is an arts district, with galleries including Alon Segev Gallery, Rothschild49 Art Gallery and Sommer Contemporary Art.

In 2013, Absolut Vodka introduced a specially designed bottle dedicated to Tel Aviv as part of its international cities series. The design, commemorating Tel Aviv's ficus tree boulevards, was inspired by the night landscape of Rothschild, Nordau and Chen boulevards.^[5]

Financial center

Rothschild Boulevard is at the heart of Tel Aviv's financial district. It is where the First International Bank Tower is located, as well as the Israel offices of HSBC Bank. From the 1960s through the 1980s, the boulevard suffered from urban decay. By 2005, it had undergone a dramatic transformation as historic buildings were restored and residents began flowing back in and injecting the street with a renewed cultural energy.^[6]^[7]^[8] In February 2012, Bloomberg L.P. opened an office on the boulevard,^[9] followed by Julius Baer Group in March of the same year.^[10] Rothschild Boulevard was the epicenter of the 2011 Israeli social justice protests.^[11]

References

^ Mirovsky, Arik. "For a prestigious address, nothing beats Rothschild". Haaretz. Retrieved 2006-10-08.
^ Rothschild Boulevard history Archived October 20, 2007, at the Wayback Machine
^ Esther Zandberg: The boulevard's French corner in Haaretz, 7 June 2007
^ Beit Bialik, in Batya Carmiel, Tiles Adorned City; Bezalel ceramics on Tel Aviv Houses, 1923-1929, Eretz Israel Museum, Tel Aviv, 1996, Hebrew with some English
^ Absolut bottle dedicated to Tel Aviv
^ Yamin, Guy (6 October 2005). רוטשילד חוזר למרכז העיר [Rothschild returning to the city center]. Globes (in Hebrew). Retrieved 18 March 2012.
^ מישראל אהרוני ועד ישי גרין - איך נהפך מתחם רוטשילד בת"א לרובע השוקק במדינה [From Yisrael Aharoni to Yishai Green – how the Rothschild compound in Tel Aviv became the most bustling district in the country]. TheMarker (in Hebrew). 3 December 2010. Retrieved 18 March 2012.
^ "בנק HSBC הגיש בקשה לחברות בבורסה בת"א" [HSBC Bank filed request for membership with Tel Aviv Stock Exchange]. Ynetnews (in Hebrew). 3 April 2005. Retrieved 20 March 2012. סניף HSBC בישראל נמצא בשדרות רוטשילד בתל-אביב מעסיק כ-50 עובדים, ומנוהל על ידי יהודה לוי, לשעבר בכיר וחבר הנהלה בבנק הבינלאומי.
^ Cashman, Greer Fay (21 February 2012). "Grapevine: From carbon to gold". The Jerusalem Post. Retrieved 18 March 2012.
^ Galanti, Michal (12 March 2012). ריימונד בר עושה עלייה [Raymond Baer makes aliyah]. Globes (in Hebrew). Retrieved 18 March 2012.
^ "Markets in Brief". Haaretz. 1 March 2012. Retrieved 18 March 2012.

External links

Wikimedia Commons has media related to Rothschild Boulevard.

Peace demonstration on Rothschild Boulevard, June 6, 2008
"Tel Aviv at night. Amazing Rothschild Boulevard". YouTube. Virtual WORLD. May 4, 2022.
"Walking in Tel Aviv - Rothschild Boulevard, Israel/ Plimbare prin Tel Aviv, Israel". YouTube. Walker_ROW. March 4, 2023.

v t e Tourism in Tel Aviv
Landmarks	Azrieli Center Eretz Israel Museum Habima Square Jaffa Clock Tower Palmach Museum Rabin Square Rokach House Shalom Meir Tower White City
Museums	Anu – Museum of the Jewish People Bauhaus Center Ben-Gurion House Eretz Israel Museum Ilana Goor Museum Independence Hall Joseph Bau House Museum L. A. Mayer Institute for Islamic Art Palmach Museum Tel Aviv Museum of Art
Beaches	Banana Beach Gordon Beach Frishman Beach Hilton Beach (Tel-Aviv) Metzitzim Beach Tel Baruch Beach
Parks and gardens	Charles Clore Park Dubnow Garden Gan Meir Yarkon Park Independence Park Meir Park
Neighborhoods	Florentin Neve Tzedek Sarona Tel Aviv Port Kerem HaTeimanim
Streets and squares	Allenby Street Ben Yehuda Street (Tel Aviv) Dizengoff Street Rothschild Boulevard Shenkin Street Habima Square Kikar Hamedina Rabin Square
Entertainment and performance arts centers	Cameri Theater Habima Theatre Israel Philharmonic Orchestra Suzanne Dellal Center for Dance and Theater Tel Aviv Performing Arts Center Expo Tel Aviv
Hotels	Dan Hotel, Tel Aviv David InterContinental Hilton Tel Aviv Isrotel Tower Carlton Tel Aviv Sheraton Grand Tel Aviv Hotel Jerusalem Hotel
Markets and shopping centers	Carmel Market Dizengoff Center Sarona Market Shuk HaNamel
Cafes and restaurants	Abu Hassan Mișu King of the Kebab Café Hillel HaSalon Mashya
Sports venues	Bloomfield Stadium Drive in Arena Sportek Baseball Field Menora Mivtachim Arena
Events	Tel Aviv Pride White Night (Tel Aviv) Docaviv Tel Aviv International LGBT Film Festival
Related	Tourism in Israel Tel Aviv Global City

v t e Streets in Tel Aviv
North-south	Allenby Street Basel Street Begin Road Ben Yehuda Street Dizengoff Street HaMasger Street HaYarkon Street Ibn Gabirol Street Jerusalem Boulevard, Jaffa King George Street Nahalat Binyamin Street Rothschild Boulevard Yefet Street
East-west	HaArba'a Street Frishman Street Kaplan Street Sheinkin Street
Highways	Ayalon Highway Highway 2

32°3′55.87″N 34°46′37.3″E / 32.0655194°N 34.777028°E / 32.0655194; 34.777028

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Financial center

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References

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