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Just Right


Product type	Breakfast cereal
Owner	Kellogg's
Country	Australia
Introduced	c. 1980; 44 years ago (1980)
Website	kelloggs.com.au/justright

Just Right is a breakfast cereal produced by Kellogg's. It was created in the 1980s for health-conscious, athletic Australians, who are the world's third-biggest cereal eaters.^[1] The cereal is sold in the United Kingdom, Iceland, Ireland, New Zealand and Australia but has been discontinued in other markets. A similarly named cereal with different ingredients (also manufactured by Kellogg's) was available in Canada from 1985 to 2021.

Just Right is composed of whole wheat, corn, and rice flakes, with raisins (sultanas in Australia), date nuggets and sliced almonds. It is also labelled as vitamin-fortified and low-fat.

An early commercial for the cereal when sold in the United States has become an internet viral video due to it featuring a then-unknown Tori Amos.

Nutritional information

Just Right received four stars out of five on the Australian Government's health star ratings.^[2]

The following information was taken from a Kellogg's Just Right cereal box in July 2007, with a box top date of SEP 20 2007 (KCB 014).

Attribute	Value / %Daily Value
Serving Size	3/4 Cup (53g/1.9oz)
Servings Per Container	About 9
Calories	200
- Calories from Fat	20
Total Fat 2g	3%
- Saturated Fat 0g	0%
- Trans Fat 0g
Cholesterol 0 mg	0%
Sodium 240 mg	10%
Potassium 140 mg	4%
Total Carbohydrate 43g	14%
- Dietary Fiber 3g	11%
- Sugars 13g
- Other Carbohydrate 27g
Protein 4g
Vitamin A	10%
Vitamin C	0%
Calcium	2%
Iron	50%
Vitamin D	10%
Vitamin E	75%
Thiamin	75%
Riboflavin	25%
Niacin	25%
Vitamin B₆	100%
Folic Acid	100%
Vitamin B₁₂	100%
Phosphorus	10%
Magnesium	6%
Zinc	4%
Copper	4%

Pop culture

Tori Amos was featured in a 1980s commercial promoting the brand.

References

^ Steinbreder,H. John. HOW KING KELLOGG BEAT THE BLAHS Fortune (August 29, 1988). Retrieved on 7-18-09.
^ Han, Esther (20 April 2015). "Food health star ratings: Kellogg's reveals the cereal that gets 1.5 stars". The Sydney Morning Herald.

External links

Official website

Kellanova

Divisions

Morningstar Farms

Products
and brands

Current

Cereals	All-Bran Apple Jacks Bran Buds Chocos Cocoa Krispies/Coco Pops Complete Wheat Bran Flakes Corn Flakes Corn Pops Country Store Cracklin' Oat Bran Crispix Crunchy Nut Froot Loops Frosted Flakes/Frosties Frosted Mini-Wheats Fruit 'n Fibre Honey Loops Just Right Krave Nutri-Grain Raisin Bran Raisin Wheats Rice Krispies Special K
Crackers	Carr's (US) Cheez-It Club Crackers
Other	Eggo Gardenburger Pop-Tarts Pringles Rice Krispies Treats Rxbar