Nine.com.au

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Nine.com.au

From Wikipedia, the free encyclopedia

(Redirected from Nine MSN)

Nine.com.au


Type of site	Internet portal
Owner	Nine
Created by	Nine Entertainment Microsoft
URL	www.nine.com.au
Commercial	Yes
Registration	Optional
Launched	1997
Current status	Active

Nine.com.au (formerly Ninemsn) is an Australian news website, owned by Nine Entertainment. It was originally established as a 50:50 joint venture between Microsoft and PBL Media (now Nine Entertainment) in 1997 as "Ninemsn." Microsoft sold its stake in the venture to Nine Entertainment in 2013 and the company was rebranded as Nine Digital in 2016. The website was rebranded to its current name Nine.com.au on 28 June 2016.

Nine.com.au is currently a network of sites including Nine News, Wide World of Sports and 9Honey.

History

[edit]

The venture was established in 1997, with a combined investment of $50 million, which brought together all the online assets of Microsoft and all the media assets of PBL, which include the Nine Network, Australian Consolidated Press and other PBL assets.^[1]

In December 2005, Ninemsn acquired Australian content syndication and mobile publishing leader HWW, that syndicated television, movie, music, restaurant and gig guide listings.^[2]

In 2006, Ninemsn purchased 5th Finger Pty Ltd, a leading Australian SMS and mobile marketing service provider.

Ninemsn introduced a new logo and a major redesign in mid-2011, allowing users to customise the site to their own preference.

Microsoft sold its 50% stake of Mi9 to Nine Entertainment in 2013, whereby Mi9 was rebranded to Nine Digital.^[3] As part of the arrangement, Microsoft signed a long-term strategic partnership agreement, whereby Mi9 will continue to represent Microsoft's suite of advertising products.

Ninemsn introduced a new look homepage in late 2014. Following the rebranding of its television assets in November 2015, Nine Entertainment rebranded Ninemsn to Nine.com.au on 28 June 2016.^[4]^[5] Ninemsn's sub-brand sites were also rebranded to incorporate the Nine brand as 9Coach, 9Elsewhere, 9Finance, 9TheFix, 9Homes, 9Honey, 9Kitchen, 9Lifestyle and 9Pickle respectively. However, in November 2016, all sub-brands apart from 9Finance and 9Pickle were reorganised under a revised 9Honey umbrella brand that aimed to target women; 9Style was launched to take the previous role of 9Honey while 9Lifestyle was closed.^[6]^[7] 9Mums was later launched in March 2017 as a family and parenting brand.^[8]

References

[edit]

^ Douglas, Jeanne-Vida (23 September 2002). "Contract wording alone rescued NineMSN: sources". ZDNet. CBS Interactive. Archived from the original on 7 June 2011. Retrieved 2 June 2009.
^ "HWW agrees to Ninemsn acquisition". Sydney Morning Herald. Fairfax Media. 22 December 2005. Retrieved 2 June 2009.
^ Fitzsimmons, Caitlin (14 October 2013). "Nine buys out online arm Mi9 ahead of float, ending joint venture with Microsoft". Business Review Weekly. Fairfax Media.
^ Hayes, Alex (11 May 2016). "Ninemsn brand set to disappear as Nine renames site". Mumbrella. Retrieved 28 June 2016.
^ Howcroft, Russel (24 June 2016). "Nine Unveils New-Look Nine.Com.Au Ahead Of Ninemsn Rebrand". Mumbrella. Retrieved 28 June 2016.
^ Ward, Miranda (7 November 2016). "Nine unites verticals under 9Honey network umbrella as Helen McCabe seeks better TV and digital integration". Mumbrella. Retrieved 4 September 2017.
^ Kruger, Colin (8 November 2016). "Nine Network hope to lure women with 9Honey". Sydney Morning Herald. Sydney. Retrieved 4 September 2017.
^ Ward, Miranda (23 March 2017). "9Honey officially launches mums content play as Helen McCabe eyes off video and finance expansion". Mumbrella. Retrieved 4 September 2017.

External links

[edit]

Official website

Nine Entertainment

Broadcast

Nine Television

Nine Network

Stations

Programming

v t e Nine Network local programming (current and upcoming)
Primetime	ARIA Music Awards (2001, 2009, 2011–2013, since 2017) The Block (2003–2004, since 2010) Bondi Vet (since 2019) Carols by Candlelight (since 1952) Emergency (since 2020) Footy Classified (since 2007) Gordon Ramsay's Food Stars (since 2024) The Hundred with Andy Lee (since 2021) Lego Masters (since 2019) Love Island Australia (since 2019) Married at First Sight (since 2015) Paramedics (since 2018) Parental Guidance (since 2021) RBT (since 2010) The Summit (since 2023) Taronga: Who's Who in the Zoo (since 2020) Tipping Point Australia Olympic Specials (since 2024)
Daytime	Earth Science Investigators (since 2023 on 9Go!) The Actually Really Very Difficult Show (since 2023 on 9Go!) Tipping Point Australia (since 2024)
News	Nine News (since 1956) 60 Minutes (since 1979) A Current Affair (since 1971) Today (since 1982) Today Extra (since 2012) Weekend Today (since 2009)
Sport	100% Footy (since 2018) Cross Court (since 2019) Footy Furnace (since 2024) GolfBarons (since 2020) Sports Sunday (since 2017) Women's Footy (since 2017)
Weekends	Cybershack The Garden Gurus (since 2002) Getaway (since 1992) Postcards (since 1999) The AFL Sunday Footy Show (since 1993) The NRL Sunday Footy Show (since 1993) Wide World of Sports (since 1981)
Upcoming	Olympic Games Paralympic Games

Presenters

See List of Nine Network presenters and Nine News presenters

Multichannels

Joint-ventures

Darwin Digital Television (50%)
OzTAM (33%)

Defunct

Nine Guide
Your Money (50%)

v t e Nine Radio
News Talk	2GB 873 Sydney 3AW 693 Melbourne 4BC 882 Brisbane 6PR 882 Perth Radio NTS
Music	2UE 954 Sydney 4BH 1116 Brisbane Magic 1278 Melbourne
Programming	Continuous Call Team Macquarie Sports Radio Nine News Ross & Russel Sportsday

Digital & print

9Now
Australian Financial Review
Brisbane Times
Domain Group (60%)
Drive.com.au
HWW
Nine.com.au
Pedestrian.TV
Stan
The Age
The Sydney Morning Herald
- The Sun-Herald
WAtoday

Former publications	Australian NetGuide The Bulletin FHM Australia Ralph

v t e MSN software and services
Current services	MSN MSN Dial-up MSN Games
Rebranded	Bing Bing Ads Bing Maps Messenger Microsoft account Outlook.com Windows Live
Divested by Microsoft	Expedia MSNBC NBCNews.com Nine.com.au Sidewalk.com Slate
Discontinued	Chat China Companion Desktop Search Direct Encarta Groups Music QnA Shopping Soapbox Spaces Toolbar TV WiFi Hotspots Xinmsn
List Category

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