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Bintang Beer - Wikipedia

From Wikipedia, the free encyclopedia

Bintang
Radler edition of Bintang
Manufacturer	PT Multi Bintang Indonesia, part of Heineken
Region of origin	Surabaya, East Java, Indonesia
Introduced	1929; 95 years ago (1929)
Alcohol by volume	4.7% pilsner
Style	Lager
Website	www.multibintang.co.id

Bintang Beer (Indonesian: Bir Bintang, literally "Star Beer") is a brand of beer from Indonesia and is produced by PT Multi Bintang Indonesia Tbk, a subsidiary of Heineken Asia Pacific part of Heineken.^[1]

The beer is styled as a pale lager, gold in colour with an ideal serving temperature of 7 °C.^[2] The 4.7% ABV Pilsner has a malt and hop flavour. Because it is a localized version of Heineken, its taste is similar and comparable to Heineken, and the Bintang bottle is reminiscent of a Heineken bottle; the red star on the bottle is the same as Heineken. Bintang makes a malt based beverage called Bintang Zero 0.0%, a low alcohol Radler called Bintang Radler (in both lemon and grapefruit flavours) 2.0%, a soft drink product called Green Sands.^[3]

Construction of the brewery began in Surabaya in 1929 during Dutch colonial rule of Indonesia.^[4] In 1949, following Indonesian independence, the brewery was renamed 'Heineken's Indonesian Brewery Company'. In 1957 the Indonesian Government appropriated the brewery, and retained control for the next ten years. In 1967 Heineken resumed operations of the brewery, which was later renamed "Multi Bintang Indonesia".^[4]

In 2011, Bintang Beer won a gold medal for Lager (Class 2) and Champion Beer for the lager category at the Brewing Industry International Awards (BIIA 2011) in London.^[5]

Bir Bintang brand was awarded as Top 50 Most Valuable Indonesian Brand 2013 by Brand Finance.

References

^ "APB completes acquisition of Indonesia's Bintang Beer". Pack Web Asia. Archived from the original on 18 May 2015. Retrieved 25 August 2012.
^ "Bintang Beer, the Drink of Champions". 28 March 2017.
^ "Indonesian Beer". wokme.com. Retrieved 2011-05-12.
^ ^a ^b "The history of Heineken" (PDF). Archived from the original (PDF) on 2011-05-26. Retrieved 2011-05-12.
^ "Winners of The". brewingawards.org. Archived from the original on May 30, 2012. Retrieved 3 July 2014.

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Official website

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Subsidiaries	Bralima Bralirwa Brarudi Brau Union Österreich Central de Cervejas Cuauhtémoc Moctezuma Brewery H. P. Bulmer Harar Brewery Heineken Asia Pacific Archipelago Brewery DB Breweries Heineken Beverages Distell Group KWAL Namibia Breweries Limited Heineken Brasil Heineken Hungária Heineken Ireland Heineken Lanka Heineken Lao Heineken Malaysia Heineken Srbija Nigerian Breweries Royal Swinkels Sierra Leone Brewery United Breweries Group Żywiec Brewery Elbrewery Leżajsk Brewery Boissons du Cameroun (8.8%) CR Beer (20.67%)
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Facilities	Amstel Brewery Holland Heineken House 2012
People	Charlene de Carvalho-Heineken Freddy Heineken Henry Kelliher
Related	Heineken Experience Kidnapping Freddy Heineken Kidnapping of Freddy Heineken

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