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Sergio Rossi - Wikipedia

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Sergio Rossi

Sergio Rossi pop-up store in Milan
Industry	Luxury goods
Founded	1951; 74 years ago (1951) San Mauro Pascoli, Italy
Founder	Sergio Rossi
Headquarters	San Mauro Pascoli, Italy
Area served	Worldwide
Key people	Paul Kotrba (CEO)
Parent	Lanvin Group
Website	www.sergiorossi.com

Sergio Rossi is an Italian fashion brand that focuses on footwear.^[1]^[2] The company was founded in 1951 by Sergio Rossi.

History

Founded in 1951 in San Mauro Pascoli, the brand takes its name from founder Sergio Rossi, who inherited the tools and traditions of shoemaking from his father. Rossi was initially making sandals that he would sell on the beaches of Rimini and in boutiques in Bologna.

The first official collection of Sergio Rossi brand shoes was produced in 1968. According to Vogue, during the 1960s, the company "rapidly became synonymous with Italian quality and classic feminine designs."^[3]

The brand collaborated with Dolce & Gabbana, Versace, and Azzedine Alaïa in the 1970s. In 1980, the expansion process started with the opening of the first single-brand boutiques in Ancona, Italy, and then later in Turin, Florence, Rome, Brussels, New York, Los Angeles, and London.

In 1999, the PPR Luxury Division, known as Gucci Group, acquired 70% of shares of Sergio Rossi for a value of approximately $96 million. Six years later, the Kering group bought the remaining 30%, obtaining full control of the Sergio Rossi brand. In 2015, the company was sold to Investindustrial holdings.

In June 2021, Fosun Fashion Group announced that it had signed an agreement to acquire 100% of Sergio Rossi S.p.A.^[4] In July 2024, Paul Andrew was named as the brand's creative director.^[5]

San Mauro production plant

The San Mauro production plant was built in 2003. It measures a total of 55,600 square meters (598,000 sq ft), with 12,000 square meters (130,000 sq ft) accounting for production and warehouse space and 4,000-square-meter (43,000 sq ft) of space for offices, pattern, and prototype departments. San Mauro's industrial platform produces women's and men's luxury footwear.^{[citation needed]}

Organization of the store network

The brand has a network of 83 stores worldwide as well as an online sales site^[6]. In April 2011, Sergio Rossi began opening several men's boutiques in collaboration with Wallpaper*^[7] in Milan, designed by architect Antonino Cardillo^[8], Casablanca, and Tokyo. Since autumn 2011, most of the boutiques have been renovated around a new concept developed in collaboration with Ilse Crawford^[9].

References

^ TFL (21 January 2020). "Kering: A Timeline Behind the Building of a Luxury Goods Conglomerate". The Fashion Law. Retrieved 21 October 2022.
^ "Kering Sells Shoemaker Sergio Rossi to End Years of Struggle". The Business of Fashion. 9 December 2015. Retrieved 21 October 2022.
^ "Is Sergio Rossi For Sale?". British Vogue. 13 February 2015. Retrieved 19 September 2022.
^ Socha, Miles; Zargani, Luisa (10 June 2021). "EXCLUSIVE: Lanvin's Chinese Parent Is the New Owner of Sergio Rossi". WWD. Retrieved 28 July 2024.
^ Williams, Robert (24 July 2024). "Sergio Rossi Taps Paul Andrew as Creative Director". The Business of Fashion. Retrieved 28 July 2024.
^ "Kering sells luxury shoe brand Sergio Rossi". Les Echos. 9 December 2015. Retrieved 9 May 2020.
^ "Wallpaper* and Sergio Rossi collaboration". wallpaper.com. Retrieved 9 June 2014.
^ Cardillo, Antonino (15 April 2010). "Akin to a Cinema Set". www.antoninocardillo.com. Retrieved 8 June 2024.
^ "Home - How To Spend It". howtospendit.com. Retrieved 9 June 2014.

External links

Official website

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